January 09, 2010

Malaysia: Don't We Mourn the Death of English?


All night yesterday, I was going through the new text of the English component of Literature for the 1119 English Paper for SPM beginning 2010. It was raining continuously outside. After completing the task, I reflected. Some of the poems and articles were well chosen,mind you. I like some of the poems but there was something not right on the novellas and the play.

Let me give my views on top of my head.

A: THE POEMS COMPONENT

In the Midst of Hardship: Well translated and very profound using a fantastic breadth of imagery. Very agrarian. Should appeal to the Malaysian psyche.

He Had Such Quiet Eyes: A beautifully written poem by Bibsy Soenharjo. Simple and at once impact-ful poem telling the innocence of a girl and the trap laid for her by an amorous lover.

Nature: Another well-chosen poem describing nature in the West Indies. Very colourful use of words and imagery.

Are You Still Playing Your Flute: One of the more lofty poem attempting to crossbreed Malaysian politics,sad realities and art. A higher level of understanding of Malaysian politics will stand a student in good stead here.The way it is written is reflective of 'Isle of Innisfree'.

B: THE SHORT STORIES COMPONENT

QWERTYUIOP: An interesting short story. The level of English is fit for Primary 6. That it is chosen for Upper Secondary English is hard to believe. I am upset.

THE FRUITCAKE SPECIAL: A simple story. Again the level is just too low for Upper Secondary English. Another disappointment here.


GULP AND GASP: An interesting play. I think this is still very simple for Upper Secondary. It will be right for Form 3. However, this comical play does give students an exposure to an English play particularly the literary devises used. That will be the only redeeming point, if at all that I can see. I will just tolerate this selection.

Now,do you still wonder why I am upset?

A Definitive Look at the Word, " Racist"

Nothing explains it better than the carton below. Can we still laugh at ourselves?

Overshadowing a Brand?

So what do you do when the one you use to promote your brand gets more famous than the brand. Remove him or her by ending the contract?

Yes, that is what US luxury knitwear maker St John did. They ended Angelina Jolie's contract which started in 2005 and put on a new look.


Jolie’s departure had been announced in June 2008.

St John chief executive Glenn McMahon told Women’s Wear Daily Angelina“overshadowed the brand. We wanted to make a clean break from actresses and steer away from blondes and cleanse the palette.”

During the years that Jolie promoted the company’s fashions, she became one of the most recognizable and sought-after celebrities in the world through her romance with actor Brad Pitt, their six children, and her charity work in Africa and other countries.

Singapore: Banks are Hiring again!

SINGAPORE, Jan 9 — A flurry of hiring is under way at many banks in Singapore, reversing the bloodletting of last year when the global financial crisis took a harsh toll on jobs.

More than 1,000 staff are being hired by banks, poised to cash in on the expected return of the good times. This is based on a check of banks by The Straits Times.

Many of the jobs are senior positions but entry level jobs are on offer too.

Headhunters say an entry level operations job starts at S$2,600 (RM6,240) a month, on average. Entry investment bankers, needing good qualifications, can start at S$8,000 (RM18,200).

Hundreds of banking jobs were lost here last year given that the financial services sector was at the epicentre of the global financial crisis.

British-based Barclays Bank, which rode out the crisis better than most, is leading the hiring resurgence with plans to add more than 500 staff here this year.

Most will be employed in the bank’s technology section, in general operations and in finance. Barclays already has more than 3,500 staff here.

Locally owned banks are expanding too. DBS Bank aims to fill more than 500 positions across the region including Singapore this year, from consumer to institutional and private banking.

Another British-based bank, HSBC, is recruiting 200 senior staff here this year in the wealth management field, ranging from managers to senior vice-presidents.

Malaysia’s Maybank aims to add at least 130 employees to its 1,300, including account managers, operations personnel, customer service staff and analysts.

Joining the hiring frenzy is Australian-based ANZ, with plans to double its 800-strong Singapore staff strength this year. The jump will come partly from staff taken under its wing after it bought RBS’ retail and commercial businesses.

From local to foreign, small players to big boys, almost all banks operating here have recruitment high on the agenda.

Morgan Stanley, State Bank of India, Standard Chartered Bank and OCBC Bank are just some of the others adding staff.

This hectic time for human resource staff at banks reflects newfound dynamism shaking up the financial sector here which accounted for 13 per cent of economic output in 2008.

After a year when banking jobs were like hen’s teeth, banks are emerging as one of the top customers of headhunters.

“There is a return to junior- to mid-level hires — fresh graduates and those with three to seven years of work experience. This was the volume segment which dried up last year, where senior and specialised areas were more in demand,” said Angela Kuek, manager of banking and financial services at recruitment agency Hudson Singapore.

Guy Day, managing director of another recruitment agency Ambition in Asia, said staff switching finance jobs can secure decent pay hikes. “Pre-crisis levels, we were seeing up to 20 per cent pay hikes, though we are not quite there yet.”

Banks in hiring mode are gearing up to meet clients’ needs as the economy rebounds. Wealth management seems hot, with many private banks seeking experienced bankers to cater to the well-heeled in Asia. The likes of UBS, JPMorgan Private Bank and SG Private Banking are all looking for more of this type of banker.

In good times, private banking talent is fiercely contested. Headhunters say top performers, even entire teams, could be poached by rivals dangling top dollar.

This means the ‘musical chairs’ banking jobs game is back on — after the music stopped completely and many chairs just disappeared when the crisis hit.

One of the first signs of the hiring blitz came in October when RBS Coutts Singapore suffered a mass exodus of about 70 staff - about a third of its headcount. They left to join former boss Hanspeter Brunner at BSI, a Swiss private bank.

Last month Deutsche Bank hired seven staff for its private wealth management business, including poaching senior DBS private banker Kwong Kin Mun.

That is a big turnaround from last year, when Reuters reported the bank had cut at least 50 staff from its wealth management arm here and in Hong Kong.

Still, not every bank is expanding aggressively. Citi Singapore, with 8,200 staff here, will keep numbers stable this year. ‘As we grow our business, we will continue to hire as and when necessary,’ said its HR director Lee Yan Hong.

Some like Japan’s Nomura are waiting and watching. After buying the European and Asian arms of Lehman Brothers, Nomura’s staff numbers here alone doubled to about 450, said Seiichiro Miyaoka, president of Nomura Singapore.

Sounding a note of caution, a new Morgan McKinley survey of HR managers across the financial services industry suggests recruitment will still be highly selective this year rather than widespread. — Straits Times